Online shoppers would rather receive an offer for a product or service than make their own offer ₃ according to a study led by a Michigan State University scholar that has implications for the fast-growing e-commerce industry. The findings may come as a surprise given that shopping online is an anonymous(匿名的）process that seemingly can give consumers more confidence to drive a hard bargain_,said Don Conlon ，Professor of Management in MSU’s Broad College of Business.
But the study found that participants who made their own offers were less successful in sealing the deal and ，when they were successful_? worried they overpaid Many shoppers found the process of researching an offer to be a hassle. “ Americans are very busy，and it’s less time-consuming to be the one receiving the offer rather than the one proposing the offer  ” Conlon said. ^u People tend to be happier when they’re in the receiver role. ”
Online spending in the United States is expected to jump 45 percent in the next four years， from $ 226 billion this year to $ 327 billion in 2017，according to Forrester Research Inc. Nevertheless, researches into this prosperous market remain largely focused on the strategies of companies, rather than those o£ shoppers. Conlon^’s study is ，obviously, a rare exception.
Conlon got the idea for the study after considering the difference between two popular sites for hotels and airline flights, priceline.com, which takes bids, and hotwire.com ，which provides offers. Using these two models ，Conlon and his fellow researchers conducted a series of experiments with more than 850 people who were charged with booking a fictional hotel room and acquiring a fictional antique car. Not only did participants prefer to receive bids, Conlon said ，but they also secured more deals in that receiver role. Further ，when they had to make the bids ，they were left more mentally taxed and regretful.
From an industry perspective，putting customers in the receiver role may help fill more hotel rooms and airplane seats. “If you’re a business with a lot of products₃ ” Conlon said，“you may want to be the one making the offers. ” However, when selling single items, such as an antique car， accepting bids may be a better option since that typically drives up the price, he said.
【小題1】What can we learn from Para. 1?

Online shoppers would rather receive an offer for a product or service than make their own offer ₃ according to a study led by a Michigan State University scholar that has implications for the fast-growing e-commerce industry. The findings may come as a surprise given that shopping online is an anonymous(匿名的）process that seemingly can give consumers more confidence to drive a hard bargain_,said Don Conlon ，Professor of Management in MSU’s Broad College of Business.

But the study found that participants who made their own offers were less successful in sealing the deal and ，when they were successful_? worried they overpaid Many shoppers found the process of researching an offer to be a hassle. “ Americans are very busy，and it’s less time-consuming to be the one receiving the offer rather than the one proposing the offer  ” Conlon said. ^u People tend to be happier when they’re in the receiver role. ”

Online spending in the United States is expected to jump 45 percent in the next four years， from $ 226 billion this year to $ 327 billion in 2017，according to Forrester Research Inc. Nevertheless, researches into this prosperous market remain largely focused on the strategies of companies, rather than those o£ shoppers. Conlon^’s study is ，obviously, a rare exception.

Conlon got the idea for the study after considering the difference between two popular sites for hotels and airline flights, priceline.com, which takes bids, and hotwire.com ，which provides offers. Using these two models ，Conlon and his fellow researchers conducted a series of experiments with more than 850 people who were charged with booking a fictional hotel room and acquiring a fictional antique car. Not only did participants prefer to receive bids, Conlon said ，but they also secured more deals in that receiver role. Further ，when they had to make the bids ，they were left more mentally taxed and regretful.

From an industry perspective，putting customers in the receiver role may help fill more hotel rooms and airplane seats. “If you’re a business with a lot of products₃ ” Conlon said，“you may want to be the one making the offers. ” However, when selling single items, such as an antique car， accepting bids may be a better option since that typically drives up the price, he said.

1.What can we learn from Para. 1?

A．The result of the study gives customers more confidence.

B．Scholars aren’t surprised at the findings of the study.

C．Online shoppers don’t bargain as much as expected.

D．E-commerce industry drives more hard bargains.

2.It can be concluded from Conlon’s experiments that______.

A．online shopping is time-consuming

B．given prices help promote online sales

C．online businesses provide a lot of products

D．receiving offers makes online shoppers regretful

3.The underlined word “taxed” in Para. 4 probably means______.

A．burdened         B．numbed           C．relieved          D．challenged

4.The passage is mainly about______.

A．the big advantages of online shopping

B．the rapid development of online shopping

C．online shoppers’ preference for taking offers

D．online companies strategies to improve service

Online shoppers would rather receive an offer for a product or service than make their own offer ₃ according to a study led by a Michigan State University scholar that has implications for the fast-growing e-commerce industry. The findings may come as a surprise given that shopping online is an anonymous(匿名的）process that seemingly can give consumers more confidence to drive a hard bargain_,said Don Conlon ，Professor of Management in MSU’s Broad College of Business.
But the study found that participants who made their own offers were less successful in sealing the deal and ，when they were successful_? worried they overpaid Many shoppers found the process of researching an offer to be a hassle. “ Americans are very busy，and it’s less time-consuming to be the one receiving the offer rather than the one proposing the offer  ” Conlon said. ^u People tend to be happier when they’re in the receiver role. ”
Online spending in the United States is expected to jump 45 percent in the next four years， from327 billion in 2017，according to Forrester Research Inc. Nevertheless, researches into this prosperous market remain largely focused on the strategies of companies, rather than those o? shoppers. Conlon^’s study is ，obviously, a rare exception.
Conlon got the idea for the study after considering the difference between two popular sites for hotels and airline flights, priceline.com, which takes bids, and hotwire.com ，which provides offers. Using these two models ，Conlon and his fellow researchers conducted a series of experiments with more than 850 people who were charged with booking a fictional hotel room and acquiring a fictional antique car. Not only did participants prefer to receive bids, Conlon said ，but they also secured more deals in that receiver role. Further ，when they had to make the bids ，they were left more mentally taxed and regretful.
From an industry perspective，putting customers in the receiver role may help fill more hotel rooms and airplane seats. “If you’re a business with a lot of products₃ ” Conlon said，“you may want to be the one making the offers. ” However, when selling single items, such as an antique car， accepting bids may be a better option since that typically drives up the price, he said

1. 1.

   What can we learn from Para. 1?

   1. A.
      The result of the study gives customers more confidence
   2. B.
      Scholars aren’t surprised at the findings of the study
   3. C.
      Online shoppers don’t bargain as much as expected
   4. D.
      E-commerce industry drives more hard bargains
2. 2.

   It can be concluded from Conlon’s experiments that______

   1. A.
      online shopping is time-consuming
   2. B.
      given prices help promote online sales
   3. C.
      online businesses provide a lot of products
   4. D.
      receiving offers makes online shoppers regretful
3. 3.

   The underlined word “taxed” in Para. 4 probably means______

   1. A.
      burdened
   2. B.
      numbed
   3. C.
      relieved
   4. D.
      challenged
4. 4.

   The passage is mainly about______

   1. A.
      the big advantages of online shopping
   2. B.
      the rapid development of online shopping
   3. C.
      online shoppers’ preference for taking offers
   4. D.
      online companies strategies to improve service

There are two basic ways to see growth: one as a product, the other as a process. People have generally viewed personal growth as an external (外在的) result or a product that can easily be identified and measured．The worker who gets a rise, the student whose grades improve, the foreigner who learns a new language—all these examples of people who have measurable results to show for their efforts．
By contrast, the process of personal growth is much more difficult to determine, since it is a journey and not the specific signposts or landmarks along the way．The process is not the road itself, but the attitudes, feelings people have , and their caution or courage, as they meet with new experiences and unexpected difficulties．In this process, the journey never really ends；there are always new ways to experience the world, new ideas to try, new challenges to accept．
In order to grow, to travel new roads, people need to have a willingness to take risks, to face the unknown, and to accept the possibility that they may “fail” at first．How we see ourselves as we try a new way of being is necessary for our ability to grow．Do we see ourselves as quick and curious? If so, we tend to take more chances and be more open to unfamiliar experiences．Do we think we’re shy and indecisive? Then our sense of fear can cause us to hesitate, to move slowly, and we think we are slow to adapt change or that we’re not smart enough to deal with a new challenge．Then we are likely to take a more passive role or not try at all．
These feelings of insecurity (不安全) and self-doubt are both unavoidable and necessary if we are to change and grow．If we protect ourselves too much, then we stop growing．We become trapped inside a shell of our own making．
【小題1】In the author’s eye, one who views personal growth as a process would ______． 

There are two basic ways to see growth: one as a product, the other as a process．People have generally viewed personal growth as an external（外部的） result or product that can easily be identified and measured．The worker who gets a promotion, the student whose grades improve, the foreigner who learns a new language--- all these are examples of people who have measurable results to show for their efforts．
By contrast, the process of personal growth is much more difficult to determine, since by definition it is a journey and not the specific signposts or landmarks along the way．The process is not the road itself, but rather the attitudes and feelings people have, their caution or courage, as they go through new experiences and unexpected obstacles．In this process, the journey never really ends; there are always new ways to experience the world, new ideas to try, new challenges to accept．
In order to grow, to travel new roads, people need to have a willingness to take risks, to be faced with the unknown, and to accept the possibility that they may “fail” at first．How we see ourselves as we try a new way of being is essential to our ability to grow．
These feelings of insecurity and self – doubt are both unavoidable and necessary if we are to change and grow．If we do not face and overcome these internal fears and doubts, if we protect ourselves too much, then we cease to grow．We become trapped inside a shell of our own making．
【小題1】A person is generally believed to achieve personal growth when______．．