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—Were you all frightened at the sound of the fire alarm?
— No. Everyone stayed _______ and obeyed the police.
A. quiet B. calm C. silent D. peaceful
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I had ______ feeling of happiness when I heard that he had made ______ great progress.
A. a; a B. the; a C. the; 不填 D. a; 不填
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.Only a few people were killed in the SARS ,and _____were saved.
A.the most B.most of whom C.majority of them D.the majority
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科目: 來源: 題型:閱讀理解
Making an advertisement for television often costs more than a movie. For example, a two – hour movie costs $6 million to make. A TV commercial can cost more than $6 000 a second. And that does not include cost of paying for air time. Which is more valuable, the program or the ad? In terms of money – and making money is what television is all about – the commercial is by far the more important.
Research, market testing, talent, time and money —— all come together to make us want to buy a product. No matter how bad we think a commercial is, it works. The sales of Charm went up once the ads began. TV commercials actually buy their way into our head. We, in turn, buy the product.
And the ads work because so much time and attention are given to them. Here are some rules of commercial ad making. If you want to get the low middle – class buyer, make sure the announcer has a though, manly voice. Put some people in the ad who work with their hands. If you want to sell to upper – class audience, make sure that the house, the furniture, and the hair style are the types that the group identifies(認同)with. If you want the buyer feel superior to the character selling the product, then make that person so stupid or silly that everyone will feel great about himself or herself.
We laugh at commercials. We don’t think we pay that much attention to them. But evidence shows we are kidding ourselves. The making of a commercial that costs so much money is not kid stuff. It’s big, big business. And it’s telling us what to think , what we need, and what to buy. To put simply, the TV commercial is a form of brainwashing.
1.TV commercials are more important than other programs to television because .
A.they bring in great profits(利潤)
B.they require a lot of money to make
C.they are not difficult to produce
D.they attract more viewers than other programs
2.The purpose of all the efforts made in turning out TV commercials is .`
A.to persuade people to buy the product
B.to show how valuable the product is
C.to test the market value of the product
D.to make them as interesting as TV movies
3.From the rules set for making commercial ads, we can see that .
A.the lower – middle – class buyer likes to work with his hand
B.the more stupid the characters, the more buyers of the product
C.a(chǎn)d designers attract different people with different skills
D.a(chǎn)n upper – class buyer is only interested in houses and furniture
4.It is believed by the writer that .
A.few people like to watch TV commercials
B.TV commercials are a good guide to buyers
C.TV commercials often make people laugh
D.people do not think highly of TV commercials
5.What does the author actually mean in the last paragraph?
A.He asks TV viewers never to laugh at the TV commercial ads.
B.Commercials are used to show the true value of a product to be sold.
C.TV commercials cost much and they do influence us in one way or another.
D.Brainwashing must be introduced to sell something on TV.
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______ seemed surprising to us was ______ he came out first in the speaking competition.
A. It; that B. What; what C. It ; what D. What; that
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科目: 來源: 題型:閱讀理解
第三部分 閱讀理解 (共15小題;每小題2分,滿分30分)
請認真閱讀下列短文,從短文后各題所給的A、B、C、D四個選項中,選出最佳選項,并在答題卡上將該項涂黑。
Last week my youngest son and I visited my father at his new home in Tucson, Arizona. He moved there a few years ago, and I was eager to see his new place and meet his friends.
My earliest memories of my father are of a tall, handsome, successful man devoted to his work and family, but uncomfortable with his children. As a child I loved him; as a school girl and young adult I feared him and felt bitter about him. He seemed unhappy with me unless I got straight A’s and unhappy with my boyfriends if their fathers were not as “successful” as he was. Whenever I went out with him on weekends, I used to struggle to think up things to say, feeling on guard.
On the first day of my visit, we went out with one of my father’s friends for lunch at an outdoor café. We walked along that afternoon, did some shopping, ate on the street table, and laughed over my son’s funny facial expressions. Gone was my father’s critical(挑剔的) air and strict rules. Who was this person I knew as my father, who seemed so friendly and interesting to be around? What had held him back before?
The next day my dad pulled out his childhood pictures and told me quite a few stories about his own childhood. Although our times together became easier over the years, I never felt closer to him at that moment. After so many years, I’m at last seeing another side of my father. And in so doing, I’m delighted with my new friend. My dad, in his new home in Arizona, is back to me from where he was.
1. Why did the author feel bitter about her father when she was a young adult?
A. He was silent most of the time. B. He was too proud of himself.
C. He did not love his children. D. He expected too much of her.
2. When the author went out with her father on weekends, she would feel ______.
A. nervous B. sorry C. tired D. safe
3. What does the author think of her father after her visit to Tucson?
A. More critical. B. More talkative.
C. Gentle and friendly. D. Strict and hard-working.
4. The underlined words “my new friend” in the last paragraph refer to ______.
A. the author’s son B. the author’s father
B. the friend of the author’s father D. the café owner
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科目: 來源: 題型:閱讀理解
For many people, there is only one good reason to go to an amusement park: the roller coaster. But why do People go on roller coasters?
"Where else in the world can you scream at the top of your lungs and throw your arms in the air?" Frank Farley asks. "If you did that in most other places, they'd take you to your parents and probably put you through a psychological evaluation (心理檢查)." Farley is a psychologist at Temple University in Philadelphia, Pennsylvania.
Roller coasters are often attractive to kids whose lives are stressful or controlled. "Roller coasters are a way of breaking out of the humdrum (單調(diào) ) of everyday life. You can let it all go and scream and shout or do whatever you want," Farley says. It has been proved that many adults feel the same way.
Compared with skateboarding, extreme mountain biking, and other adventure sports, riding roller coasters is safe. Parents usually don't mind when kids go on coasters. Roller coasters also have a way of bringing people together. Riders share the thrill and adventure of surviving what feels like an extreme experience.
Whether you like to ride a roller coaster may depend on your personality. Psychologists say that there is a certain type of person that naturally seeks out extreme experiences. "They enjoy things like change, variety, and intensity (強度)," says Farley. "These people are actually attracted to thrills." He describes such people as having Type-T personalities ("T" stands for thrill).
He also believes that these thrill seekers are more adventurous and creative than other people. Albert Einstein was a Type T. "If nobody liked to seek stimulation (刺激)," he argues, "the human race wouldn't be where it is today."
1. What is the passage mainly about?
A. The disadvantages of roller coasters.
B. The characteristics of roller coasters.
C. Why many people enjoy roller coasters.
D. How people act when riding roller coasters.
2. According to Farley, what will most people feel after riding a roller coaster?
A. Scared. B. Confident. C. Nervous. D. Relaxed.
3. If a person is a Type T, he seems to .
A. enjoy adventure sports
B. dislike riding roller coasters
C. like popular sports
D. work well with others
4. According to Farley, to our society, people with Type-T personalities are __
A. dangerous B. important C. useless D. harmful
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---Can I borrow your car this Sunday?
---______________. I won’t use it anyhow.
A. Yes, indeed B. Sure, go ahead.
C. Sorry, I don’t know. D. Don’t mention it.
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You didn’t perform as well as the other competitors; , you failed.
A.in all B.in other words C.in brief D.on the other hand
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