When you do business online, remember one of the most important factors in online success is list building. No matter what goals you’re seeking with your online activities, building a good contact list is vital for a successful outcome. List building plays a major role in developing good relationships with your site’s customers, and visitors. It can be used to get more sales for your site or business. For these reasons contact building should be high on your list when you’re marketing or promoting on the web. Fortunately, list building is an easy process that any site or webmaster can quickly set up as long as you understand two simple elements. To be really successful, your list building must combine these two key elements. Without these you will probably find building your contact list difficult and slow going. So it is worth your while to fully understand these two factors in your list building.

Value－It should offer important information, quality content, special deals / discounts, and more importantly, it should offer a valuable relationship or connection to an expert in the subject area of the list.

Subscribers (訂戶) must benefit from joining your list. If you’re building a list, just write down all the benefits someone would receive from joining your site or list, including receiving important information, getting special valuable content, receiving special deals / discounts, getting training videos and getting timely announcements or news. Don’t forget there may also be a psychological reason for joining your list－many people like being part of a group or membership site. It’s human nature. Everybody likes to feel included.

Free whatever you offer－make sure it is Free. The quickest way to build any list is to give away free valuable content, information, videos, reports, e-books, discounts, prizes... everybody loves a free gift. Just make them an offer they can’t refuse. This has more to do with the nature of your gift and the kind of contacts you’re building－giving away free buying guides on how to purchase real estate, fast cars, LCD TVs, laptops... will definitely attract the right “buying customer”. If you’re into selling, you just have to adjust your marketing to combine the free element correctly. In addition, giving away something free is the first step in starting an ongoing relationship with your subscribers. It gets the ball rolling.

 

 

 

1.factor/aspect

2.Reasons

3.influence/effect/impact

4.business

5.easily/quickly

6.build

7.necessary/vital/important

8.remember

9.offer/give/send

10.Besides/Additionally/Moreover/Furthermore

【解析】

試題分析：考查學(xué)生對文中內(nèi)容的總結(jié)概括、同義詞轉(zhuǎn)換、詞義復(fù)現(xiàn)的能力。

1.同義轉(zhuǎn)換。列名單在發(fā)展良好的關(guān)系中起著重要的作用。原文：List building plays a major role in developing good relationships。根據(jù)句意，故填factor/aspect。

2.總結(jié)概括。A good contact list is vital for a successful outcome.原文：一個好的聯(lián)系人列表中的一個成功的結(jié)果至關(guān)重要。這很顯然是一個“原因”。故填Reasons。

3.總結(jié)概括。列名單對于發(fā)展網(wǎng)站的客戶和拜訪者起著重要作用，它可以讓你的網(wǎng)站或企業(yè)銷售更多。原文：List building plays a major role in developing good relationships with your site’s customers, and visitors. It can be used to get more sales for your site or business.故填influence/effect/impact

4.總結(jié)概括。列名單讓你更容易更快發(fā)展網(wǎng)站在線業(yè)務(wù)。原文：list building is an easy process that any site or webmaster can quickly set up as long as you understand two simple elements.故填business。

5.同義轉(zhuǎn)換。沒有這些，你可能會發(fā)現(xiàn)創(chuàng)建你的聯(lián)系列表困難而且業(yè)務(wù)進(jìn)展緩慢。列名單讓你更方便更快進(jìn)行商業(yè)業(yè)務(wù)。換句話說就是列名單能夠讓你進(jìn)行在線業(yè)務(wù)更加容易更快。原文：Without these you will probably find building your contact list difficult and slow going .So it is worth your while to fully understand these two factors in your list building 故填easily/quickly。

6.總結(jié)概括。沒有這些，你可能會發(fā)現(xiàn)創(chuàng)建你的聯(lián)系列表困難而且業(yè)務(wù)進(jìn)展緩慢。原文：Without these you will probably find building your contact list difficult and slow going.故填build。

7.總結(jié)概括。價格提供內(nèi)容質(zhì)量，特價/折扣等重要信息，更重要的是，它應(yīng)該能夠在列表的學(xué)科領(lǐng)域的專家提供了一個寶貴的關(guān)系或聯(lián)系。原文：It should offer important information, quality content, special deals / discounts, and more importantly, it should offer a valuable relationship or connection to an expert in the subject area of the list.故填necessary/vital/important。

8.總結(jié)概括。人們喜歡被包括一個組的成員在內(nèi)是人天性。原文：It’s human nature. Everybody likes to feel included. 故填remember。

9.詞義復(fù)現(xiàn)。提供客戶想要的東西——確定是免費(fèi)的。原文：Free whatever you offer－make sure it is Free.故填offer/give/send。

10.同義詞轉(zhuǎn)換。此外，贈送一些免費(fèi)的東西第一步是開始你和用戶持續(xù)的關(guān)系。原文：In addition, giving away something free is the first step in starting an ongoing relationship with your subscribers. In addition含義同故Besides/Additionally/Moreover/Furthermore相同。故填Besides/Additionally/Moreover/Furthermore。

考點(diǎn)：總結(jié)概括、同義詞轉(zhuǎn)換、詞義復(fù)現(xiàn)

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