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_________1．You run a billboard advertising business you inherited(繼承)from your father, and you are looking to expand in new directions．What do you do?

_________2．You are a successful talk-show host, and have just achieved national recognition(認可)．You want more control over your show, and a greater share of its profits．What do you do?

_________3．You are still in college, but together with a friend you have established a software company that deals with major corporations．What do you do?

_________4．You are a successful business analyst(分析師), and come to think that the mail-order business model could be adapted to online book sales．What do you do?

_________5．You own several highly profitable waste-collection routes．The government has recently issued the Solid Waste Disposal Act, increasing standards of hygiene(衛(wèi)生)in waste disposal．What do you do?

A．In 1968, H．Wayne Huizenga teamed with a partner to create a nationwide company for waste collection, a business traditionally made up of small, local companies．The new company, Waste Management, Inc．, became the foundation of his fortune．

B．While attending Harvard University in 1975, Bill Gates teamed with Paul Allen to develop a version of the BASIC programming language for the Altair 8800, the first personal computer．They licensed the software to the manufacturer of the Altair and formed Microsoft(originally Micro-soft)to develop versions of BASIC for other computer companies．Gates decided to drop out(退學)of Harvard in his junior year to devote his time to Microsoft．

C．In 1963, Ted Turner took over his family billboard-advertising business．In 1970 he bought a failing UHF(ultrahigh frequency)television station in Atlanta, Georgia, and by 1975 Turner had transformed it into the first“superstation”－WTBS, by transmitting(傳送)low-cost sports and entertainment programs via satellite to cable systems throughout the country．

D．In 1986, Oprah Winfrey formed Harpo Productions to produce her own show and other projects．With distribution rights(銷售權)to her shows, Winfrey used profits to expand her business activities．By 1998 Winfrey was worth $675 million．

E．Microsoft founder Bill Gates planned to give away almost all of his vast fortune, largely to the cause of global health．Having already the Bill & Melinda Gates Foundation with $24 billion to address global health issues, Gates said that eventually his entire fortune would be put towards the cause except“a few percent left for the kids”．

F．Amazon．com founder Jeff Bezos grew interested in online retailing(零售業(yè))in 1994 while working as a business analyst in New York City．After researching the success of different mail-order companies Bezos decided that books were the perfect product to see via the Internet．That year he left New York to establish his new company in Seattle, chosen for its being near to major book wholesalers and the advanced high-tech industry．In July 1995 Amazon．com developed its Website, and has since expanded to offer many other retail products in addition to books．

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解析：

C　D　B　F　A


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_________1．You run a billboard advertising business you inherited(繼承)from your father, and you are looking to expand in new directions．What do you do?

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